From Shelves to Showcases: A Guide to Illuminating Your Lozier Retail Shelving

illuminated shelving

Amidst intensifying competition in the retail landscape, integrating lighting into shelf design has emerged as a strategic approach for retailers to set themselves apart. Lit shelving makes a bold impact in a wide range of retail environments, as studies have shown that well-lit displays capture customers' attention and encourage engagement with products. Retailers seeking to illuminate their store displays with ease and efficiency are turning to LoziLight®. This innovative solution offers a cost-effective means to rejuvenate shelves without the expense or complexity associated with traditional illuminated shelving options.

Without LoziLight®, replacing shelving in retail spaces involves meticulous planning, substantial investment, and significant disruption. From sourcing and delivery to installation, each step requires careful attention. Retailers must navigate logistical hurdles, including temporary closures and associated costs, which strains budgets. However, retrofitting shelving with products like LoziLight® offers a cost-effective solution to enhance displays without a complete overhaul. Products are showcased in an optimal light, boosting their appeal to customers. Whether it's fresh produce, household items or electronics, the LED strips ensure consistent and flattering illumination. The inclusion of a durable high-impact cover ensures longevity and resilience in demanding retail environments.

 

LoziLight® is:

Simple: With straightforward installation that requires no specialized tools or intricate procedures, LoziLight® seamlessly attaches to Lozier shelves, offering a cost-effective alternative to purchasing entirely new units.

Easy: Setting up LoziLight® is a cinch. Just place the LoziLight® against your Lozier shelf surface, and its built-in magnets will securely adhere to the metal, eliminating the need for clips, screws, or additional magnets.

Well Crafted: Designed to seamlessly blend with Lozier shelving, LoziLight® delivers a flawless fit and top-notch performance. Equipped with premium Tier 1 ANSI Binned LED strips and a high CRI, it ensures optimal illumination, allowing your products to sparkle brilliantly.

Efficient: Power distribution is a breeze with LUXX Rollable Power Track, guaranteeing a smooth and effective installation process. Moreover, our cost-effective lights and power distribution systems come with a hassle-free 5-year warranty for added assurance.

LoziLight® makes it that easy to stand out and connect with consumers like never before. It fits in with the top retail lighting trends, which include creating immersive experiences, focusing on visual merchandising, increasing energy efficiency and personalizing lighting to suit your brand. Once installed, you can use your lit shelving to create better shopping experiences.

Our Top 4 Tips for Lit Shelving

Unlock the full potential of your LoziLight® shelf with these expert tips to transform your shelves to strategic displays.

  1. Showcase Products: Strategically position downlights to highlight products on shelves, attracting attention to key items and establishing focal points within the store.
  2. Layered Illumination: Combine downlighting with other lighting techniques, such as accent lighting or backlighting, to add depth and dimension to the display. This enhances visual interest and directs attention to specific products or shelving sections.
  3. Optimal Placement: Angle downlights appropriately to prevent shadows on products below. This ensures even light distribution and improved visibility without harsh contrasts. LoziLight® is meticulously engineered with an optimal angle in each unit for consistent and uniform lighting.
  4. Color Ambiance: Select the ideal color temperature for downlights to enhance product appearance. Cooler temperatures are often preferred for showcasing merchandise, providing crisp, bright light that accentuates colors and textures. LoziLight® offers a range of temperatures from 2700K to 6500K.

By applying these tactics and harnessing the advantages of illuminated shelving, retailers can craft a visually captivating and immersive shopping journey that boosts sales and customer contentment. With LoziLight®, revolutionizing retail environments has never been simpler or more impactful.

The Numbers Behind Illuminated shelving

 Research underscores the significant impact well-lit retail displays can have on sales, with illuminated shelving driving increased customer engagement and purchase intent across various sectors, from groceries to apparel and electronics.

• Illuminated shelving in grocery stores can influence sales of perishable goods like fruits, vegetables, and dairy products. According to research by the Lighting Research Center, properly illuminated displays can increase sales of fresh produce by up to 28%

• In pharmacies, well-lit displays can enhance visibility and accessibility of products, leading to increased sales and customer satisfaction. The Journal of Marketing found that properly illuminated displays can boost sales of electronic products by up to 18%

• Illuminated shelving in apparel shops can draw attention to specific items or displays, encouraging customers to explore and discover options they hadn’t considered before, according to research by the International Journal of Retail & Distribution Management, which suggests that well-lit displays can increase sales of clothing items by up to 20%

 

Ready to transform your retail space? Connect with a LoziLight® sales representative today.